Job Description

Position: Trainer Instructor – Sales and Marketing

Department: Audi Trainer Academy

Location: Beijing

Major Tasks:

  • Consulting JV partner FAW-VW, ASD training department in sales and marketing related training subjects
  • Executing qualification needs analyses
  • Design/adapt training courses based on needs identified
  • Carrying out train the trainer courses provided by AUDI AG
  • Observation, evaluation and coaching of trainers
  • Conducting trainer qualification in both, subject matters and skills
  • Maintaining contact and cooperation with AUDI AG training departments and Audi China Brand operation
  • Study and research current development at Audi as well as in the automotive market (domestic as well as international)
  • Integration and cooperation of/with assigned training officers
  • Attending train the trainer and conferences at AUDI AG HQ, factories


  • Education
    - University degree in either business management, marketing, pedagogical studies or other related arts
  • Professional competencies
    - General automotive knowledge/interests/global automobile industry/ Audi and its products/core processes in retail/sales operation
    - KPI’s of retail business
    - Work experience in retail organization (ideally automotive sector and/or premium or luxury goods, real estates)
    - Experience as a trainer (at least 3 years)
    - Very good knowledge of learning theories, adult qualification and training methodology
    - Subject matter expertise in sales techniques and market exploitation
    - Experienced in working with international companies
    - Proficient MS Office Skills
  • Individual and social competencies
    - Communication Skills
    - Analytical Thinking
    - Flexibility / Creativity
    - Conflict Skills
  • Language Skills
    - English (fluent speaking, writing)
    - Chinese (mandarin – fluent speaking, writing)