Audi has been committed to sponsoring sailing sport, because this is a value-based exciting sport which makes full use of extraordinary modern technology and top materials. Moreover, the characteristics of this sport coincide with the Audi brand’s core value of "progressiveness, sophistication and sportiness".
Audi has always been adhering to the brand claim of "Vorsprung durch Technik” and is active in various sports activities. It has sponsored the German-French TP52 team “Audi Sailing Team (supported by ALL4ONE)” led by JochenSchümann, given full support to the German National Sailing Team "German Audi Sailing Team" and established good cooperation relationship with the sailing event “Kiel Week”/ ”KielerWoche”. Audi provides a wonderful display platform where sailing enthusiasts and athletes can fully enjoy the unique charm and extraordinary fun of this sport.